Senior Growth Strategy Principal


FWD People is a strategy-first, full-service agency supporting health and non-profit sectors to build their brands and drive growth. We’re a senior group of strategic thinkers committed to committed to helping our clients get well ahead of the challenges they face in their ever-evolving industries.

In this role, you will work across our client portfolio, helping define our client’s business strategy, shaping product launches, and building brands to meet and exceed our partner’s objectives. You’ll develop and implement exceptional strategic plans, business analysis, and innovative thinking. You’ll build strong relationships internally and externally through excellence in delivery, communication, and strategic direction. We’re looking for someone with a robust background in Healthcare, Diagnostics, or B2B eager to learn new industries and launch new products.

This is a contract-to-perm role, with an opportunity for conversion based on performance after three months. This role is based in NYC (Brooklyn) with a flexible hybrid work schedule. 


  • Lead strategic growth projects
    • Develop, conceptualize, and manage comprehensive business strategies and initiatives for clients. 
    • Design, develop, and facilitate C-suite level workshops for products, portfolios, launches, and innovation strategy. 
    • Create and deliver compelling presentations to effectively communicate strategic plans and opportunities. 
    • Proactively stay updated on industry trends and AI advancements, incorporating innovation and forward thinking into all planning. 
    • Become an expert on our clients and their challenges, expanding your expertise across a wide range of industries and engagements.
    • Apply systems thinking across brand architecture, sales journeys, product ecosystems, and more. 
  • Build trust and guide clients through strategic processes. Confidently leading C-suite level clients on multiple projects simultaneously, demonstrating a full understanding of their industry’s innovation, trends, and how to set them apart. 
  • Develop and pitch recommendations to help clients better integrate their marketing and sales strategies, understanding how both the lead generation and follow-up sales engagement processes function within the client.
  • Ensure that there is never a gap in service for our clients, even if it means rolling up your sleeves.  
  • Lead and contribute to new business proposals and pitches, helping grow the agency’s profile and our client portfolio. 
  • Work to help shape our agency processes and our overall approach to positioning the agency relative to our competitors.
  • Mentor and support team members in and outside of the strategy team.

What we’re looking for:

  • 12+ years of agency or consulting-based experience – with at least five years leading strategic growth and business consulting. Ideally with experience working in Health, BioTech and/or B2B.
  • Concise communication across all mediums, internally and externally. Excellent narrative-building skills, demonstrated throughout all decks and documents.
  • Demonstrated ability to develop, grow, and extend meaningful client relationships.
  • History of facilitating, presenting to, and helping guide senior leadership clients. 
  • Expert in communicating ideas in slides and across GSuite, and presenting internally and externally. 
  • Work well under pressure, maintaining attention to detail and eagerness to incorporate feedback gracefully. 
  • Self-motivated, positive attitude and collaborative nature, with the ability to adapt to new situations, think on your feet, and communicate openly and proactively with those around you.
  • Comfortable working in a fluid environment utilizing soft skills: active listening, problem-solving, communication, negotiation, and decision-making.

Join us in fostering an environment that values integrity, adaptability, excellence, and growth. Here, you’ll partner with solutions-oriented team members to move our clients and teams forward, together.

The salary range for this role starts at $170,000, with a preference for contract-to-permanent candidates to ensure a mutual fit. The expectation will be to convert to full-time after 3-months.

FWD People offers excellent benefits, including 25 days off per year +16 paid holidays, matching 401(k), medical, dental & vision, and a comprehensive professional development program.